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Rents Plummet on Urban Apartments

October 23, 2020

Rents Plummet on Urban Apartments

The COVID-19 pandemic has driven renters to seek more space and cheaper rents in the suburbs.

October 21, 2020 | Bendix Anderson | National Real Estate Investor

Thousands of apartments stood empty in August 2020 that had been occupied only a few months before in urban cores across the country, including in previously white-hot markets like San Francisco and New York.

Desperate owners have been dropping rents and offering eye-popping concessions and optimizing on-site amenities in attempts to lure tenants. But it’s not nearly been enough to offset the trend of residents relocating to more spacious and less expensive markets as well others, including many young renters, who have lost jobs and moved back home to live with their parents.

In addition, as the economic chaos caused by the coronavirus cuts into the demand for apartments, developers continue to finish new luxury apartment towers downtown that are fighting to attract the renters that are left.

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