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Turning Marketing Insights Into Action

Turning Marketing Insights Into Action

Marketing Intent Investing time and energy in your marketing efforts is crucial, but do you know if they are truly effective? To ensure you’re maximizing your marketing...

CIM White Paper: Uncovering Value

CIM White Paper: Uncovering Value

CIM Group Uncovering Value: Advantages of a Multi-Strategy Approach to Alternatives Unlike traditional single-strategy funds that focus on just one style or asset class,...

Expert marketing for alts with Marketing Intent

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Assembling The Right Marketing Team

Your marketing team must be both creative and analytical. They need to understand complex product structures and investment philosophies, anticipate sales objections and address potential questions.

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